Talkin’ Shop: Steev West Fourth

While trying to find a fly menswear shop near the Brooklyn home of a makeover candidate, I stumbled on Steev West Fourth on Google. When the team and I pulled into a small parking lot adjacent to a deep gray granite edifice off the beaten path on Kings Highway we were surprised by its clean, modern lines. When we entered the 10,000 square foot store, we were stunned. A little Barney’s Co-Op feel in Gravesend. Michael Kors, James Perse, Rag and Bone, Zegna, Ralph Lauren, John Varvatos and an awesome selection of denims. Though our focus was menswear, the women’s department was bangin’ too–up-to-the-minute, savvy and sexy.

Owner Steev Eitelberg knows the high-end rag trade. For years his first eponymously named store on the Jersey Shore served the fashion needs of affluent patrons who summered there. Smartly, he followed his clientele back home and opened Steev West Fourth in Fall 2007, bringing the style they crave right into their Gravesend backyard. Gregarious and nattily attired, he tells the story of playing congas onstage with friend (and Jersey Shore customer) Bruce Springsteen. He revels in the brushes with fame brought on by his keen retail acumen and keeps his clients happy and well-dressed.

It’s a beautiful shop, set your GPS and go (or hop the N to Kings Highway). It’s worth the effort.


Zegna cardigan, Ralph Lauren shirt, Kors trousers and Varvatos shoes.


Arbiter of style on Kings Highway.

Steev West Fourth

355 Kings Highway

Brooklyn, NY 11233


Open Sunday, 11am-6pm; Monday-Friday, 10am-7pm; Closed Saturday.


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